# Ted Turner Goes Green to Inspire Future Generations

- Link: https://greenlivingguy.com/2010/11/ted-turner-goes-green-to-inspire-future-generations/
- Published: 2010-11-22T19:32:59-05:00
- Author: greenlivingguy

## 📽️ Ted Turner Goes Green: Exclusive Look from the EMA Awards

When you think about bold leaders in both media and the environment, Ted Turner 
tops the list.

At the 2010 Environmental Media Association (EMA) Awards, I had the unique opportunity
to share exclusive footage and personal research on Turner’s lifelong dedication
to green living and climate advocacy.

This wasn’t just a spotlight moment—it was a deep dive into how one man can help
shift the course of our planet’s future.

![Ted turner photo](https://i0.wp.com/greenlivingguy.com/wp-content/uploads/2010/
11/IMG_2721.jpeg?resize=632%2C1078&quality=52&ssl=1 "Ted Turner - The Green Living
Guy")

### The Turner Effect: Media Meets Mission

Ted Turner revolutionized cable news with CNN. But long before “climate crisis” 
became a trending term, he was already talking green.

### Turner’s work includes:

1. Launching the United Nations Foundation, using his billion-dollar pledge to support
global sustainability.

2. Creating Turner Renewable Energy, pushing solar and wind power forward. Recently,
Turner aligned with no other than Southern Company (NYSE: SO) CEO David Ratcliffe.
They announced an alliance to pursue development of renewable energy projects in
the United States. That’s now beginning with photovoltaic solar installations in
the Southwest US.

This location is down in the Atlanta area to develop a 30 MW power plant of solar
energy. One which would be the largest in the United States.  It would also power
Northern New Mexico (equivalent to 14,000 homes).  He is calling it The Southern
Turner [Renewable Energy project](https://greenlivingguy.com/2019/05/solar-project-racks-up-50-farms-in-south-australia/).
It will be managed and operated by First Solar; a leader in thin film module manufacturing.
The array will be 500,000 PV [solar modules](https://greenlivingguy.com/2018/04/panalpina-publishes-second-integrated-management-report-with-sustainability-on-forefront/)
using First Solar’s technology. In addition, the facility and related infrastructure
will create thousands of jobs in the United States.

2. Preserving millions of acres of land across the U.S. for conservation and biodiversity.
Turner is the largest individual landowner in North America with more than two million
acres. The alliance will explore renewable projects both on Turner land as well 
as other suitable sites, according to a press release.

Also, as my buddy at Treehugger Sara Novak reports regarding his **GREEN RESTAURANT
Ted’s Montana Grill**:  _From the get go Ted’s Montana Grill was a greener restaurant
chain, but recently Turner has gone a step further with his Green Restaurant Revolution.
Turner and Ted’s Montana Grill CEO and Cofounder, George McKerrow Jr. have been 
traveling the country visiting Atlanta, Boston, Philadelphia, New York City, and
Washington, D.C. to teach restaurateurs how to make their restaurants __more sustainable__._

So, Ted didn’t just sign checks. That’s because he built businesses, influenced 
policy, and led with vision.

### What I Also Found in My Research

Digging into Turner’s history revealed some key facts that often get overlooked:

 1. Turner was one of the first major media figures to call climate change a global
    emergency.  Long before mainstream outlets caught on, he used his platforms to 
    educate and warn.
 2. He’s backed real change with serious money.  His donations have supported environmental
    causes, nuclear disarmament, clean water, and sustainable agriculture.
 3. Ted sees environmentalism as common sense.doesn’t call it activism. Because, he
    stated, it’s called survival. In his own words: “We’re either going to change our
    ways or we’re going to lose the planet.”

### Exclusive Video Moment at the EMA Awards

At the 2010 EMA Awards, I captured a brief yet powerful clip of Ted Turner backstage,
speaking candidly about the future of green media.

🎥 Watch the exclusive video here:

Green Living Guy x Ted Turner – EMA Awards 2010

In it, he emphasizes the need for storytelling that inspires—not just warns. He 
believes that media can be the bridge between the science and the public.

“It’s not just about facts,” he says in the video. “It’s about urgency and hope.”

### The Power of Example

Ted Turner’s entire career is proof that you don’t have to choose between success
and sustainability.

You can do both—and influence millions in the process.

He turned his concern for the Earth into a model for eco-driven leadership, challenging
other media moguls, CEOs, and politicians to follow suit.

And he did it without waiting for permission.

### Why This Still Matters Today

More than a decade later, Turner’s message rings louder than ever.

As we face wildfires, rising seas, and global energy shifts, his early warnings 
now feel prophetic.

The media still holds the key to climate action. But it needs more bold voices. 
More urgency. And more leaders like Ted Turner who are willing to speak up and fund
the future.

### Final Thoughts: Follow the Lead, Amplify the Message

Researching Ted Turner’s environmental legacy reminded me that we all have a role
to play. Whether you own a network or run a blog, your voice matters. Your content
shapes culture.

And if you want to be inspired? Start with Ted.

His life proves that when green meets grit, big things happen.

 

 

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 greenlivingguy

 The Green Living Guy, Seth Leitman is an independent power producer, a green living
expert, and Editor of the McGraw-Hill, TAB Green Guru Guides. Seth is also an Author,
Radio Host, Reporter, Writer and an Environmental Consultant on green living. The
Green Living Guy writes about green living, green lighting, the green guru guides
and more. Seth's books range from: # Build Your Own Electric Vehicle by Bob Brant
and Seth Leitman (2nd and 3rd editions) # Build Your Own Plug-in Hybrid Electric
Vehicle by Seth Leitman # Build Your Own Electric Motorcycle by Carl Vogel # Green
Lighting by Seth Leitman, Brian Clark Howard and Bill Brinsky # Solar Power For 
Your Home by David Findley # Renewable Energies For Your Home by Russel Gehrke #
Do-it-Yourself Home Energy Audits by David Findley # Build Your Own Small Wind Power
System by Brian Clark Howard and Kevin Shea # and more green living books to follow.

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