# Solar energy executives release recommendations to industry and government - Link: https://greenlivingguy.com/2011/05/solar-energy-executives-release-recommendations-to-industry-and-government/ - Published: 2011-05-09T22:33:53-04:00 - Author: greenlivingguy [Source: Bloomberg New energy Finance](https://web.archive.org/web/20120617195006/http://bnef.com/PressReleases/view/151) The global solar industry has reached heights only dimly imaginable a decade ago, but has much progress to make before it is an integral part of the world’s energy system, according to the participants in Bloomberg New Energy Finance’s first Solar Leadership Forum.  The Forum brought together 50 senior solar industry decision-makers in Napa, California, as part of Bloomberg New Energy Finance’s series of exclusive gatherings for industry thought leaders in clean energy and the carbon markets. It assembled over 20 chief executives of solar companies from the US, Europe, United Arab Emirates, China, and Taiwan alongside utility leaders, international organization sector experts, and senior policymakers. The group debated the future for the solar industry – attempting to look 3-5 years out and further.  The Results Book is being published today in conjunction with Solar Leadership Forum Partners AREVA Renewables and Ernst & Young. It outlines the long-term, essential milestones which the solar industry must achieve in order to continue its growth and development in coming decades. Key findings of the Solar Leadership Forum include: • The industry still requires market support mechanisms, in the form of public policy and financial incentives, in order to maintain current growth rates. However, all of the participants agreed that excessively generous incentives are a thing of the past, and in fact are not desired by most in the market. Stability, not generosity, is paramount for solar industry support mechanisms. • Technological innovation is essential to ensure further sector growth and energy market penetration, and it is also inevitable, as innovation is hard-wired into the solar industry’s core processes. Market participants are relentlessly pursuing improvements and refinements at the device, project, and system level, and will continue to do so in response to competition and declining levels of incentive.  • No single technology or business model has emerged to dominate the global market, nor is one likely to. The photovoltaic and solar thermal electricity generation markets will support many different technologies as their characteristics fit different applications, although some technologies will fare much better than others. A point repeatedly made was that static business approaches will not dominate dynamic markets. “The solar industry is in perpetual growth mode, yet for every expansion and every milestone, it still forms only a modest part of the energy economy,” said Nathaniel Bullard, Lead US Analyst for Solar at Bloomberg New Energy Finance. “The challenge for solar is to remain nimble enough to exploit changing markets, while driving relentlessly for cost reductions and device and system improvements. In addition, the sector needs to work closely with other parts of the power industry to figure out how to push solar further up the electricity merit order in each individual regional market.”  “Innovation and commercialization are tied together,” said Bill Gallo, CEO of AREVA Solar. “The concentrated solar thermal industry must continue to innovate while we commercialize, deploy and scale our technologies. This will drive us to grid parity, which is more than just the price of electricity. Grid parity is about stability, reliability and the true costs of land, water and emissions. These are among the key factors that will determine our success as an industry and our ability to play a larger role in energy markets around the world.”  Gil Forer, Global Cleantech Director at Ernst & Young, remarked that “The recent events in the Middle East and Japan have led governments and corporations alike to reassess how to optimize their energy mix. Solar will be an increasingly important component of the energy mix at both the national and company levels as distributed generation becomes more attractive and solar costs and operational efficiencies improve through continuous innovation and growing scale of manufacturing.” The full Results Book is available for download at:  [http://www.bnef.com/WhitePapers/download/39](http://www.bnef.com/WhitePapers/download/39) **More About Solar Power from The Green Living Guy** The Daily Green Story About BP [Solar Jobs](https://greenlivingguy.com/2018/09/going-solar-during-pollution-prevention-week/) Being Lost in Maryland [Martifer Solar](https://greenlivingguy.com/2011/01/martifer-solar-usa-moves-north-county-transit-district-towards-a-greener-future/) USA Moves North County Transit District Towards a Greener Future  [Solar Homes](https://greenlivingguy.com/2016/02/environmental-impact-of-buildings/) Do Better In Real Estate Market. Construction of the Solar Powered Community is Progressing On Schedule. Latest Phases Show Record Sales in Opening Weeks.  **More From The Green Living Guy** Solar Power for Your Home By David Findley Is For Sale by The Green Guru Guides ![author avatar](https://secure.gravatar.com/avatar/df91669667126e1290c21ee0342c386e2da19d588d4d9ca6560bd82ed59a9641? s=300&d=monsterid&r=g) greenlivingguy The Green Living Guy, Seth Leitman is an independent power producer, a green living expert, and Editor of the McGraw-Hill, TAB Green Guru Guides. Seth is also an Author, Radio Host, Reporter, Writer and an Environmental Consultant on green living. The Green Living Guy writes about green living, green lighting, the green guru guides and more. 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