# GQ Gone entrepreneurial Green Business contest called A Gentleman’s Call

- Link: https://greenlivingguy.com/2012/11/gq-gone-entrepreneurial-green-business-contest-called-a-gentlemans-call/
- Published: 2012-11-23T04:47:11-05:00
- Author: greenlivingguy

**Facebook Fans go GQ GREEN to Determine One Entrepreneurial, Eco-Friendly Idea 
Worth $100,000**

Facebook fans are allowed to vote until Monday, November 26th for the five selected
finalists for the possibility to earn $100,000 HERE——-[www.AGentlemansCall.com](https://web.archive.org/web/20180817062323/https://agentlemanscall.com/)

So the real deal is that each one of these ideas are green or local and community
based which is green.

According to GQ, the five finalists best personifies the pillars or craftsmanship,
philanthropy, and entrepreneurship.

Each finalist has amazing ideas in reusable water, environmentally beneficial furniture
design, artisanal bakeries and cooking education to low income communities, to urban
farms on top of supermarkets.

You can check out videos on each of the finalist at [www.AGentlemansCall.com](https://web.archive.org/web/20180817062323/https://agentlemanscall.com/)
and full details below but you’ve got to be logged into Facebook folks.

**History**

After a four month search and thousands of entries that were initially pitched on
a napkin, **Ketel One®** and **_GQ _**are proud to announce the five finalists selected
for “A Gentleman’s Call,” the search for one innovative, entrepreneurial idea worth
a $100,000. Facebook fans of _GQ_ can now vote via **[http://www.AGentlemansCall.com](http://www.AGentlemansCall.com)******
until Monday, November 26th to choose the concept that best personifies the pillars
of craftsmanship, philanthropy, and entrepreneurship, plus proves that craft and
conviction are not lost arts.
**From the mass of entries, five concepts were selected
that exemplify a higher standard of thinking and living._ “There were so many great
ideas, but in the end, these five individuals truly answered a higher call, ” said
Carl Nolet, Jr., Executive Vice President of Nolet Spirits USA. “We’re honored to
have been part of this exploration and feel that these concepts celebrate the entrepreneurial
spirit and virtue of craftsmanship evident throughout the history of Ketel One. 
There is no better way to honor our heritage than by investing and fostering an 
idea that will set an example for modern gentleman everywhere.”_

Visit [www.AGentlemansCall.com](https://web.archive.org/web/20180817062323/https://agentlemanscall.com/)
for more information. Join the conversation, tag @GQMagazine, hashtag #KetelOne #
GentlemansCall

**FINALISTS:** ** **

**Tom Rachlin (Boulder, Colo.) **Everyday, gallons of water are wasted. However,
through mechanical craftsmanship, Rachlin has a systematic plan to turn this wasted
water into a reusable resource. Rachlin’s Clean Water Reserve Project will use infrared
technology to distinguish between “used water” and “unused water.” For example, 
when shaving, the system will determine between clean water and would collect it
into a reserve tank for later use such as watering the lawn, washing a car or bathing
a pet saving gallons of water each year.

**Corbin Clay (Denver, Colo.) **The Rocky Mountains consist of 4 million acres of
beetle-killed pinewood posing a large forest fire risk. However, when the wood is
harvested and turned into lumber, the risk becomes a resource. Clay has tapped this
resource for his furniture business, The Azure Furniture. Originally trained by 
a German carpenter and using the artisanal skills of his apprenticeship, Clay uses
the abundant wood to create furniture that is crafted to be both affordable and 
environmentally beneficial.

**Daniel Burstein (Jacksonville, Fla.)** As Burstein was stopped at a city intersection,
he looked across the corner at his local grocery store chain and realized how much
space was wasted on the building’s roof. The thought led to his idea to create urban
farms on top of supermarkets that will yield fresh produce to be later sold in the
store below. Picked in the morning and sold later that afternoon, the project offers
shoppers the wholesomeness of an artisanal farmer with the convenience of a modern
grocery store.

**Adam Johnson (New York, N.Y.) **New York City is a jungle of steel, wood, brick
and concrete but Johnson sees it as furniture. Johnson’s company, Withers & Grain,
takes materials from demolished New York buildings and uses them to craft and carve
sustainable design masterpieces. The result is high quality, upcycled furniture 
that are used in homes, restaurants and high-end, cocktail lounges across the city.

**Rance Loftsgard (Philadelphia, Pa.) **Loftsgard yearns to open artisanal bakeries
in impoverished areas that will provide nourishment in more ways than one. The bakeries
would create community centers and spur economic growth through culinary training,
business education and employment opportunities to underprivileged residents. This
example of social entrepreneurship is called Bread4Change and for every loaf purchased,
Loftsgard would donate one to a family in need.

I’ll tell you who I vote for in a later post!

Sources: Gentlemen’s Quarterly (GQ) [www.AGentlemansCall.com](https://web.archive.org/web/20180817062323/https://agentlemanscall.com/)
in partnership and funded in part by Kettle One [www.facebook.com/KetelOne](https://www.facebook.com/KetelOne)@
KetelOne

![author avatar](https://secure.gravatar.com/avatar/df91669667126e1290c21ee0342c386e2da19d588d4d9ca6560bd82ed59a9641?
s=300&d=monsterid&r=g)

 greenlivingguy

 The Green Living Guy, Seth Leitman is an independent power producer, a green living
expert, and Editor of the McGraw-Hill, TAB Green Guru Guides. Seth is also an Author,
Radio Host, Reporter, Writer and an Environmental Consultant on green living. The
Green Living Guy writes about green living, green lighting, the green guru guides
and more. Seth's books range from: # Build Your Own Electric Vehicle by Bob Brant
and Seth Leitman (2nd and 3rd editions) # Build Your Own Plug-in Hybrid Electric
Vehicle by Seth Leitman # Build Your Own Electric Motorcycle by Carl Vogel # Green
Lighting by Seth Leitman, Brian Clark Howard and Bill Brinsky # Solar Power For 
Your Home by David Findley # Renewable Energies For Your Home by Russel Gehrke #
Do-it-Yourself Home Energy Audits by David Findley # Build Your Own Small Wind Power
System by Brian Clark Howard and Kevin Shea # and more green living books to follow.

 [See Full Bio](https://greenlivingguy.com/author/greenlivingguy/) [  ](https://greenlivingguy.com/author/greenlivingguy/)