PARK RIDGE, N.J., Nov. 8, 2012 /PRNewswire/ — The Hertz Corporation (NYSE: HTZ) and Liberty Tire Recycling today launched the first nationwide tire recycling program in the U.S. car rental industry. Liberty Tire Recycling is the largest tire recycling company in North America and converts used tires into rubber feedstock and other materials that can be used for a wide variety of eco-friendly products and services. Hertz will leverage Liberty’s nationwide service to collect its used tires, more than 160,000 annually, which will be transformed into a range of products for playgrounds, public parks, highways and other applications.
“Hertz leads in sustainability throughout our operations, products and services. Today, we take the next step forward and launch the first zero landfill waste tire program in the industry,” said Mark Frissora, Chairman and CEO of Hertz. “Through our partnership with Liberty Tire Recycling, we are implementing the first national tire recycling program and again set the pace for our sector.”
Liberty provides recycled rubber feedstock which produces a range of products including:
This partnership adds to Hertz’s award-winning commitment to sustainability, which is demonstrated by a wide variety of its practices and services. Hertz offers a collection of alternative fuel and high MPG vehicles – from electric vehicles (EVs) to clean diesel – in its Green Traveler Collection lineup. Additionally, Hertz’s car sharing service, Hertz On Demand, offers exciting EV options, including the Nissan LEAF, Chevy Volt and Mitsubishi iMiev. Recently, Hertz also expanded its electric car rental program through a pilot initiative with Plugless Power, which allows EVs to charge without being plugged into an outlet.