# Ford Detroit Green: A Remarkable Initiative for Sustainability - Link: https://greenlivingguy.com/2013/06/ford-detroit-green-a-remarkable-initiative-for-sustainability/ - Published: 2013-06-27T00:21:53-04:00 - Author: greenlivingguy ## Ford Gone Detroit Green Connects Event Showcases Commitment to Urban Renewal In June 2013, Ford Motor Company is making Detroit Green. They also demonstrated its dedication to sustainability and also community engagement. That’s through a remarkable initiative during the #FordConnects event in Detroit. This gathering not only highlighted Ford’s innovative vehicle lineup. Yet it also emphasized the company’s commitment. Especially to environmental stewardship and also urban revitalization. ## F-150: More Than Just a Truck The star of the show was undoubtedly the Ford F-150. Especially which proved its versatility beyond the realm of traditional pickup duties. Participants had the [unique opportunity](https://greenlivingguy.com/2013/01/ford-eco-forum-adrian-grenier-hollywoods-green-revolution/) to drive this iconic vehicle to a local park. That’s where they engaged in a hands- on community service project. The F-150’s spacious bed was also utilized to transport flowers and soil. For it’s essential materials for the non-profit organization Greening of Detroit. ## Greening of Detroit: A Worthy Cause Greening of Detroit (or Detroit gone Green for me LOL) is a non-profit dedicated to enhancing Detroit in green spaces. For they partnered with Ford for this event. This collaboration underscored the importance of corporate responsibility in urban renewal efforts. By providing flowers and soil, Ford and the event participants contributed directly to the beautification and ecological health of Detroit’s parks. ## Ford’s Sustainability Vision John Viera, director of Sustainability at Ford Motor Company, articulated the company’s mission: “[Our goal](https://greenlivingguy.com/2013/01/ford-eco-forum-adrian-grenier-hollywoods-green-revolution/) is to provide the vehicles and resources to help people live more sustainable lives.” This statement reflects Ford’s holistic approach to sustainability, extending beyond vehicle manufacturing to include community engagement and environmental conservation. ## Innovation on Display: C-MAX Energi While the F-150 took center stage for the community service aspect, Ford also showcased its commitment to sustainable technology with the C-MAX Energi. This plug-in hybrid represents a significant step forward in reducing dependence on the electrical grid for fuel. The C-MAX Energi’s innovative design allows it to deliver the benefits of a plug-in hybrid without relying solely on electrical outlets for charging. ## A Day of Action and Insight The event’s agenda, part of Ford’s “Go Further” initiative, was packed with activities that highlighted the intersection of automotive innovation and sustainability. Participants, including notable figures like @zemj from Ecofabulous, experienced firsthand how Ford is pushing the boundaries of eco-friendly transportation. ## Looking to the Future As Ford continues to [invest](https://greenlivingguy.com/2021/06/what-to-know-about-investing-in-renewable-energy/) in sustainable technologies and community initiatives, events like #FordConnects serve as powerful demonstrations of the company’s commitment to a greener future. By combining vehicle innovation with hands-on community service, Ford is setting a new standard for corporate environmental responsibility. [Greening of Detroit Official Website](https://www.greeningofdetroit.com/) Ford Sustainability Report 2013 #### Related Green Living Guy Articles: 1. The Benefits of Electric Cars: A Comprehensive Guide 2. Ford Invests $1 Billion in Chicago Plants; Creates 500 New Jobs ⌊Ford going detroit green While with ford at #fordconnects we did drive the f 150 to a park in detroit to provide flowers and soil for the non profit greening⌉⌊Ford going detroit green While with ford at #fordconnects we did drive the f 150 to a park in detroit to provide flowers and soil for the non profit greening⌉While with@ ford at #fordconnects we did drive the F-150 to a park in Detroit to provide flowers and soil for the non profit Greening Detroit. How appropriate.  greenlivingguy The Green Living Guy, Seth Leitman is an independent power producer, a green living expert, and Editor of the McGraw-Hill, TAB Green Guru Guides. Seth is also an Author, Radio Host, Reporter, Writer and an Environmental Consultant on green living. The Green Living Guy writes about green living, green lighting, the green guru guides and more. Seth's books range from: # Build Your Own Electric Vehicle by Bob Brant and Seth Leitman (2nd and 3rd editions) # Build Your Own Plug-in Hybrid Electric Vehicle by Seth Leitman # Build Your Own Electric Motorcycle by Carl Vogel # Green Lighting by Seth Leitman, Brian Clark Howard and Bill Brinsky # Solar Power For Your Home by David Findley # Renewable Energies For Your Home by Russel Gehrke # Do-it-Yourself Home Energy Audits by David Findley # Build Your Own Small Wind Power System by Brian Clark Howard and Kevin Shea # and more green living books to follow. [See Full Bio](https://greenlivingguy.com/author/greenlivingguy/) [ ](https://greenlivingguy.com/author/greenlivingguy/)