# One Drop: Formula E’s Commitment to Global Sustainability

- Link: https://greenlivingguy.com/2014/04/one-drop-formula-es-commitment-to-global-sustainability/
- Published: 2014-04-25T01:47:54-04:00
- Author: greenlivingguy

[⌊FORMULA E PARTNERS WITH ONE DROP⌉⌊FORMULA E PARTNERS WITH ONE DROP⌉[

## Formula E Partners with ONE DROP: A Race for Sustainability

In a groundbreaking move, Formula E has joined forces with ONE DROP, signaling a
new era in motorsport’s commitment to global sustainability. This partnership, announced
in April 2014, marks a significant step towards addressing one of the world’s most
pressing issues: water scarcity.

### A Powerful Alliance

The FIA Formula E Championship, set to debut in September 2014, is not just another
racing series. Instead, it represents a revolutionary approach to motorsport, featuring
fully-electric open-wheel cars racing through the hearts of major cities worldwide.
Now, with [ONE DROP](https://greenlivingguy.com/2014/04/suncentrals-sunbeamer-revolutionizing-clean-energy-in-toronto/)
on board, the championship’s impact extends far beyond the racetrack.

## ONE DROP: A Vision for Water

Founded in 2007 by Cirque du Soleil’s Guy Laliberté, ONE DROP strives to ensure 
universal access to water. The organization focuses on sustainable solutions in 
Central America, West Africa, and India. Through this partnership, Formula E amplifies
ONE DROP’s mission, bringing attention to the global water crisis.

### Racing for a Cause

Formula E’s inaugural season will see races in ten cities, including [Beijing](https://greenlivingguy.com/2011/12/startling-the-global-community-canada-withdraws-from-the-kyoto-convention/),
[Los Angeles](https://greenlivingguy.com/2011/04/los-angeles-goes-green-business-and-green-seal-at-the-same-time/),
and London. Each event will serve as a platform to showcase sustainable technology
and raise funds for ONE DROP’s initiatives. This unique approach transforms each
race into a catalyst for positive change.

### The Green Connection

Both Formula E and ONE DROP share a commitment to sustainability. While Formula 
E promotes clean energy in transportation, ONE DROP tackles water accessibility.
Together, they create a powerful synergy that addresses two critical environmental
challenges.

### A Global Movement

Catherine B. Bachand, CEO of ONE DROP, emphasizes the transformative potential of
this partnership. “Together, we can drive action on the global water crisis,” she
states, highlighting the alignment between Formula E’s sustainability focus and 
ONE DROP’s mission [1].

### Looking Ahead

As Formula E gears up for its September launch, expectations are high. The championship
not only promises thrilling races but also a new paradigm in sports-driven social
responsibility. With events planned in major global cities, the impact of this partnership
could be far-reaching [2].

## Green Living Guy’s Take

As an advocate for sustainable living, I see this partnership as a game-changer.
Formula E is not just electrifying racing; it’s energizing the conversation around
[global sustainability](https://greenlivingguy.com/2019/11/global-sustainability-performance-holds-despite-corporate-commitments-to-create-a-more-responsible-economy/).
By partnering with ONE DROP, they’re showing that high-octane excitement and environmental
responsibility can go hand in hand. This collaboration has the potential to reach
millions, turning race fans into advocates for clean water and renewable energy.

### The Road Ahead

The Formula E and ONE DROP partnership sets a new standard for sports organizations.
It demonstrates that competitive racing can coexist with and even promote environmental
stewardship. As the inaugural season approaches, all eyes will be on this innovative
championship and its potential to drive real-world change [3].

In conclusion, the Formula E and ONE DROP partnership represents more than just 
a sponsorship deal. It’s a bold statement about the role of sports in addressing
global challenges. As we look towards the future, this collaboration may well be
remembered as a turning point in the relationship between motorsport and environmental
activism.

### **Photo captions**:

1) [From left to right]: Catherine Banchard, CEO of ONE DROP, Guy Laliberté, Founder
of Cirque du Soleil, and Formula E representatives Chris Schroeder and Robert Lavia
beside the Formula E car during the announcement of the new Formula E and ONE DROP
partnership.

Sources: [FIA Formula E Championship](https://www.fiaformulae.com/en) and [ONE DROP](https://www.onedrop.org/en/)