As global warming becomes an increasingly hot topic, companies around the world are having to reconsider their corporate responsibility. Businesses are cautious when it comes to environmental issues, and rightly so. Companies who are deemed to have a significant carbon footprint are often forced to abide by new legislation to protect the environment by becoming more eco-friendly.
However, legislation isn’t the only catalyst for businesses going green. Environmentally cautious consumers are demanding more from their businesses, and will often consider sustainability and the carbon footprint before selecting their goods.
Award-winning Aggreko gets the green medal
Climate change is heating up economics, and businesses the world over are taking initiatives to minimize their carbon footprint including Glasgow-based, Aggreko. The world’s largest temporary power generation company, and a major supplier of power for large events , became certified as ‘world class’ according to the ISO accredited CEMARS standard by the Achilles Carbon Reduction Programme.
Forward thinking Aggreko are known for their efforts in reducing their carbon footprint. In 2007, they teamed up with California’s Gaslamp Quarter, a historical neighborhood in downtown San Diego, to demonstrate their eco-friendly attitude. By collecting residual cooking oil from the Gaslamp Quarter’s many restaurants, Aggreko created a biodiesel to power this year’s festival, making it environmentally safer and more responsible.
Going green pays
A common misconception is that going green could inhibit efficiency and consequently profits. A large corporation which exemplifies the monetary benefits of becoming environmentally friendly is American sportswear giant Nike. After tackling claims of sweatshops and breaches in human rights in Indonesia, China, and Vietnam, Nike are determined to maintain a positive public image, particularly concerning climate change.
Last year, Nike released their Sustainable Business Performance Summary outlining their sustainability achievements including reducing their energy use per unit by over a quarter in major global distribution centers. The summary proudly highlights a number of impressive energy saving and waste reduction statistics. Most importantly, it announces their growth in revenue of 26%.
Governments increase the heat
Businesses will be receiving increased pressure from governments if they are to hit their carbon emission reduction targets. China, USA and the European Union account for over half of the world’s global carbon emissions and it’s no coincidence that these regions are also the world’s largest producers of goods. The USA generates a whopping $1.6 trillion worth of goods annually, unfortunately coming at a cost which impacts the rest of the world. The world’s second largest emitter of carbon dioxide has pledged to reduce its carbon footprint by 26-28% by 2025 and in order to hit this hefty target, companies across all sectors will be targeted.
Aggreko and Nike are just two of the millions of examples of businesses worldwide taking decisive action against talking environmental issues. From multinational corporations to local sole traders, it’s essential for businesses to firmly integrate corporate social responsibility into their business model.
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