# You might be greener than you think

- Link: https://greenlivingguy.com/2016/06/you-might-be-greener-than-you-think/
- Published: 2016-06-06T15:02:12-04:00
- Author: greenlivingguy

Sustainable or greener considerations drive or influence the buying decisions of
many of today’s [consumers](https://greenlivingguy.com/2012/08/eco-labels-overwhelming-business-plus-consumers/).
However, it’s not always easy to understand the social and environmental benefits
of a particular purchase. So how can we make this easier? Is there a way to be mindlessly
greener?

[⌊Sustainable or greener considerations drive or influence the buying decisions 
of many of today’s consumers. However, it’s not always easy to understand the social
and environmental benefits of a particular purchase. So how can we make this easier?
Is there a way to be mindlessly greener?⌉⌊Sustainable or greener considerations 
drive or influence the buying decisions of many of today’s consumers. However, it’s
not always easy to understand the social and environmental benefits of a particular
purchase. So how can we make this easier? Is there a way to be mindlessly greener
?⌉[

### **Many companies realize the value of using recycled and recyclable materials in their products. Everyday items, like the paper towel, tissue and even toilet paper are now greener than ever, and you are already using them in your everyday life.**

**Cascades**[ Away-from-Home](https://www.pro.cascades.com/en/) category aligns 
under the company’s Tissue Group division. That which is the category leader in 
Canada and fifth largest producer in the United States. Cascades converts and markets
tissue products that are composed mainly of recycled fiber. In 2015, Cascades used
6.5X less water than its industry. The liters of water the company saved in that
year alone are equivalent to the amount of water needed for **3,027,721** **people
to take a 10 minutes shower every day for an entire year**.

By using Cascades paper products, consumers mindlessly made green choices.

However, the trend towards fragmentation. One which is made worse by a lack of consensus
over qualifying criteria. So it is clearly causing ever more opposition and frustration.

Furthermore, the fact is that initial momentum and high expectations of more than
30 years ago are giving way to different challenges. I mean ones that also must 
urgently need to be addressed.

Major international companies such as Hewlett-Packard and Nestlé. Also Canon, Sara
Lee and E.ON. For they all took part in the study. Those which first sought to investigate
why firms adopt eco-labels.

Respondents listed brand-strengthening, addressing consumers’ sustainability demands.
Moreover and protecting against pressure-group attacks. That’s as key benefits of
the practice.

But they also expressed what the study called “substantial scepticism” over eco-
labels’ enduring credibility and the rigour of the criteria and certification procedures.
So let’s be sustainable or greener together.

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 greenlivingguy

 The Green Living Guy, Seth Leitman is an independent power producer, a green living
expert, and Editor of the McGraw-Hill, TAB Green Guru Guides. Seth is also an Author,
Radio Host, Reporter, Writer and an Environmental Consultant on green living. The
Green Living Guy writes about green living, green lighting, the green guru guides
and more. Seth's books range from: # Build Your Own Electric Vehicle by Bob Brant
and Seth Leitman (2nd and 3rd editions) # Build Your Own Plug-in Hybrid Electric
Vehicle by Seth Leitman # Build Your Own Electric Motorcycle by Carl Vogel # Green
Lighting by Seth Leitman, Brian Clark Howard and Bill Brinsky # Solar Power For 
Your Home by David Findley # Renewable Energies For Your Home by Russel Gehrke #
Do-it-Yourself Home Energy Audits by David Findley # Build Your Own Small Wind Power
System by Brian Clark Howard and Kevin Shea # and more green living books to follow.

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