Major Automakers and State Partners Unite to Help Drive Change by Driving Electric

Campaign to Drive Electric Campaign for Public Toward Electric Cars Announced at NYIAS

March 29, 2018 08:00 AM Eastern Daylight Time

NEW YORK–(BUSINESS WIRE)-At the New York International Auto Show (NYIAS), automakers and Northeast states announced a historic initiative to increase electric car use throughout the Northeast. The ‘Drive Change. Drive Electric.’ campaign will focus on the benefits of electric cars.  It’ll also focus on  advancing consumer awareness, understanding, consideration and adoption of these vehicles in the region. So the campaign launch coincides with the NYIAS.  This’ll be where automakers are featuring a broad range of electric cars.

Major Automakers and State Partners Unite to Drive Electric Campaign.

The ‘Drive Change. Drive Electric.’ campaign is designed  to focus attention on the availability of a growing variety of desirable electric models, tax and purchase incentives, a rapidly-expanding network of charging stations and economic benefits – including fuel price savings – for current and next generation drivers. The campaign will showcase the performance benefits and affordability of these vehicles that are easy to maintain and come in a range of models that fit the needs of any lifestyle. The ‘Drive Change. Drive Electric.’ campaign will encourage the public to test drive an electric Car.

The ‘Drive Change. Drive Electric.’ campaign will initially focus in the Northeast region. Elements of the Drive Electric Campaign program include a newly-launched website, advertising, social media, strategic partnerships, events and other content efforts. The platforms will work together to connect the public with information.  This will help them experience and consider an electric car as their next vehicle purchase.  This work is reaching those beyond today’s enthusiastic and early adopters. It’s to generate excitement about joining the electric car community. This is through stories that can resonate with any future driver and passenger.

For additional details on the ‘Drive Change. Drive Electric.’ campaign please visit our newly launched website:

Follow us on social media: @DriveElectricUS on Twitter and Facebook.

About ‘Drive Change. Drive Electric.’

In conclusion, the ‘Drive Change. Drive Electric’ represents a unique public-private partnership between auto manufacturers and public sector. By showcasing to drivers and passengers the convenience, affordability, technology, sustainability and power performance of electric vehicles, ‘Drive Change. Drive Electric.’ aims to put more electric cars on the road than ever before. For more information, visit

Finally and most noteworthy, The Association of Global Automakers, Alliance of Automobile Manufacturers, and Northeast States for Coordinated Air Use Management have been working to help facilitate the Drive Electric campaign.


Tweets by ‎@DriveElectricUS

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Mar 30, 2018

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Published by greenlivingguy

The Green Living Guy, Seth Leitman is a green living expert, celebrity and Editor of the McGraw-Hill, TAB Green Guru Guides. Seth is also an Author, Radio Host, Reporter, Writer and a Environmental Consultant on green living. The Green Living Guy writes about green living, green lighting, the green guru guides and more. Seth's books range from: # Build Your Own Electric Vehicle by Bob Brant and Seth Leitman (2nd and 3rd editions) # Build Your Own Plug-in Hybrid Electric Vehicle by Seth Leitman # Build Your Own Electric Motorcycle by Carl Vogel # Green Lighting by Seth Leitman, Brian Clark Howard and Bill Brinsky # Solar Power For Your Home by David Findley # Renewable Energies For Your Home by Russel Gehrke # Do-it-Yourself Home Energy Audits by David Findley # Build Your Own Small Wind Power System by Brian Clark Howard and Kevin Shea # and more green living books to follow.

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