How Green Is The Cloud?

txchnologist: by Morgen E. Peck / Think cloud. Then think rain and now think spring. Ok so Now think green.
Finally Now think again google green data centers.
The term “cloud computing” may create associations of environmental harmony, but just like real clouds, cloud services are unpredictable, difficult to quantify, and prone to sudden bursts of growth and activity.

the cloud

These qualities have researchers and even some advocates questioning how green cloud computing is and how green it can be. The answer seems to depend almost entirely on how we use it.

The term “cloud computing” may create associations of environmental harmony. However and just like real clouds, cloud services are unpredictable. They are difficult to quantify. In addition and prone to sudden bursts of growth and activity.  These qualities have researchers and even some advocates questioning how green cloud computing is and how green it can be. Therefore the answer seems to depend almost entirely on how we use it.

Cloud computing is efficient in concept. Companies that once had to provide all the infrastructure for their computing and storage needs can now shift the load to service providers. Businesses are beginning to keep documents and email in the cloud and access them with software that they no longer have to own. When all of this work moves into the cloud, it gets consolidated by companies like Google and Microsoft that have spent many years optimizing their data centers to be energy efficient. These massive investments in efficiency will result in data center energy consumption being cut by one-third by 2020. Also that’s from green tech analyst firm Pike Research.

In 2017 Google achieved a great milestone: purchasing 100% renewable energy to match consumption. More noteworthy, green data centers for global operations. Ones including their data centers and offices.

Although they have a solar farm on their Belgian data center site. However the places with the best renewable power potential are generally not the same places of a data center. One that can most reliably serve its users. And while our data centers operate 24/7, most renewable energy sources don’t — yet.

“So we need to plug into the electricity grid, which isn’t currently very green. That’s why we’re working to make the electricity supply greener as a whole — not just for us, but for everyone.”

They’ve even added renewable energy to our communities.

Also from Google:

By purchasing renewable energy from wind and solar farms, we’re adding new clean power near google data centers and the communities around them. They found an opportunity in Power Purchase Agreements (PPAs) which are long-term contracts. That’s to buy clean energy from a particular producer.

In conclusion and they enter into a PPA for example. Finally aka a google data center they choose projects that add new renewable energy sources to the market. By providing developers with a solid commitment is everything.  we help them get the money they need to finance new clean energy facilities. In exchange, we get clean energy at competitive prices.  More noteworthy, renewable energy certificates to help reduce their carbon footprint. Finally, google intends to make the grid a little bit greener.  Greener google data centers!

Here’s how a PPA works.

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Written by greenlivingguy

The Green Living Guy, Seth Leitman is a green living expert, celebrity and Editor of the McGraw-Hill, TAB Green Guru Guides. Seth is also an Author, Radio Host, Reporter, Writer and a Environmental Consultant on green living. The Green Living Guy writes about green living, green lighting, the green guru guides and more. Seth's books range from: # Build Your Own Electric Vehicle by Bob Brant and Seth Leitman (2nd and 3rd editions) # Build Your Own Plug-in Hybrid Electric Vehicle by Seth Leitman # Build Your Own Electric Motorcycle by Carl Vogel # Green Lighting by Seth Leitman, Brian Clark Howard and Bill Brinsky # Solar Power For Your Home by David Findley # Renewable Energies For Your Home by Russel Gehrke # Do-it-Yourself Home Energy Audits by David Findley # Build Your Own Small Wind Power System by Brian Clark Howard and Kevin Shea # and more green living books to follow.