Let’s talk Imagine By Kia. For this World premiere of the rugged ‘Masterpiece’ concept. New ‘Signature’ concept previews upcoming compact SUV. Asian debut for fully electric car ‘Imagine by Kia’ concept

Exhibition of latest tech innovations from the brand, including R.E.A.D, Kia’s Real-time Emotion Adaptive Driving system

imagine by kia concept

So two of the three concepts make their international debut in Seoul. All with the rugged Kia ‘Masterpiece’ taking center stage. So it’s combining a large SUV body with a luxurious, high-tech cabin. The Masterpiece accompanying Kia ‘Signature’.

It’s a new concept model which previews the design and layout of an upcoming compact SUV from the brand.

The cars joined by ‘Imagine by Kia’ concept car. That’s an all-electric sports sedan which embodies Kia’s desire to create exciting zero-emissions passenger cars.

Consequently each of the concepts hint at the direction Kia’s designers could take in future.

So each also illustrates different elements of the brand’s future model strategy. An expanding range of SUVs and likewise crossover models. All as a result both have provided the impetus for Kia’s long-term sales growth. Most importantly, models that can have an impact around the world.

The Masterpiece and Signature both offer an insight into how Kia could develop its model line-up. Aka in future. All in terms of design, layout and use of technology.

So the ‘Imagine by Kia’ concept also previews how the brand plans to excite drivers with electrified vehicles in future. Therefore creating stunning exterior and interior design. All with intelligent packaging and cutting-edge technologies.

Kia Masterpiece – a rugged and robust large SUV concept

The Kia Masterpiece concept makes its first public appearance, with a rugged and robust large SUV. The Masterpiece hints at how the brand could adapt its latest designs and features for the large off-road SUV segment.

Like other recent Kia models, the exterior of the car characterized by sculpted bodywork and bold lines. Combined with a purposeful SUV stance and raised body, and a powerful all-wheel drive system, its rugged looks matched by true ‘go-anywhere’ capability.

The front of the car features a new incarnation of Kia’s iconic grille, the ‘tiger nose’. Yet as well as extended outwards across the front section of the concept. Clearly with no clear boundaries between grille and LED headlamps.

New Signature concept previews upcoming Kia compact SUV

Following the launch of the Kia SP Concept at the India’s Auto Expo 2018 in Delhi, Kia today reveals evolving the design, with the international début of the Signature concept.

Driven by advanced technology, the Kia SP Concept hints at the company’s plans to introduce a new small SUV for its global markets. Bold and stylish, the Signature combines new beauty, breakthrough technology, and high functionality in a smart, compact package.

With a wide grille and long hood at the front, and a rear design which emphasizes stability with wide rear lamps and body lines, the Signature stands out on the road. At the front, its lamps connected to the ‘tiger nose’ grille, with integrated daytime running lamps. Its strong shoulder line, with a glasshouse which tapers towards the rear of the car, lends the compact SUV an air of understated sportiness.

So the exterior completing with a series of distinct styling features. Thereby contributing to the car’s contemporary, technical design. These include thin LED lamps at the front and rear. Also sharp lines pressed into the bodywork, and precise metallic details.

As eye-catching as the latest Kia production cars, the Signature heralds the forthcoming arrival of a model for young trend-setters. The concept previews a production-ready compact SUV from Kia. All due to be revealed for the first time later in 2019. The concept’s design will also influence future models destined for Kia’s global markets.

Asian début for fully electric ‘Imagine by Kia’ concept

The ‘Imagine by Kia’ concept, revealed recently at the 2019 Geneva International Motor Show, now makes its Asian début in Seoul. The fully electric sports sedan concept designed at Kia’s European design center in Frankfurt, Germany.

A visual embodiment of the brand’s desire to move forward into the exciting world of electrification, this concept is Kia’s first pure electric four-door passenger car.

Consequenty and intentionally designed to sit outside the industry’s predefined vehicle categories. It coherently draws together elements of a muscular sports utility vehicle, a sleek and athletic family saloon and a versatile and spacious crossover. The ‘Imagine by Kia’ concept also has bodywork characterized by a blend of tautly-drawn sheet metal. Including as well crisp lines, and efficient aerodynamics.

Kia’s European design team fully exploited the chassis architecture of the powertrain’s all-electric layout. A layout to maximize cabin space and create an airy and spacious interior.

While not immediately destined for production. However the ‘Imagine by Kia’ concept hints at interior and exterior design elements that could be adapted. All for future production models from the brand.

Kia R.E.A.D. – Seoul début for Real-time Emotion Adaptive Driving technologies

Kia will show a range of its latest technologies at the Seoul Motor Show. That’s with a series of innovations developed for the post-autonomous driving era.

First of all, this was revealed at the 2019 Consumer Electronics Show (CES) in the United States. So Kia’s Real-time Emotion Adaptive Driving (R.E.A.D.) system looks to a future when autonomous driving is the norm and priority is given to improving the human mobility experience.

The world-first technology optimizes and personalized the cabin, analyzing a driver’s emotional state in real-time through artificial intelligence-based bio-signal recognition technology. The technology monitors a driver’s emotional state and tailors the interior environment according to its assessment. Thereby potentially altering conditions on the human senses within the cabin.

This is creating a more enjoyable mobility experience. AI deep-learning technology enables the system to set up a baseline in user behavior. Therefore, show patterns and trends to customize the cabin accordingly.

In conclusion, the R.E.A.D. system featured along V-Touch. That’s a world-first virtual touch-type gesture control technology. One which employs a 3D camera to check users’ eyes and fingertip. V-Touch allows occupants to manage several in-car features using simple finger gestures. Thereby adapting cabin lighting, HVAC (heating, ventilation and air-conditioning) and entertainment systems. The system potentially eliminates the need for buttons or a touchscreen interface.

In addition and another feature of the creative R.E.A.D. system is Kia’s music-response vibration seat technology. That’s right so cool. So so cool. Technology where occupants ‘feel’ their favorite songs as they listen to them. The sensory-based signal processing technology adapts seat vibrations. So it’s then according to music sound frequencies. The vibration seats also feature a ‘massage’ mode to increase comfort. Finally and can enhance safety with haptic warnings linked to advanced driver-assist systems.

In conclusion, visitors to Kia’s Seoul Motor Show booth can experience the R.E.A.D. system for themselves with guided tours around the technology.

Source: Kia Motors Corporation (www.kia.com) – Copyright Kia Motors America 1998-2019

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