Panel Opens With Google’s Healthy Materials Focus
A panel at the International Concrete Sustainability Conference in San Francisco turned the spotlight on Google’s Healthy Materials Program. Anthony Ravitz, Google’s Green Team Lead for Real Estate and Workplace Services, explained their method. Google maintains a vetted list of healthier building products. They share that list with vendors and manufacturers. This pushes suppliers to reveal ingredients and remove harmful chemicals. Ravitz said, “Transparency drives innovation.” He noted that cleaner materials improve both employee health and environmental impact.
Concrete’s Green Potential
The conversation shifted to concrete. Panelists acknowledged its carbon-heavy production process. Yet, they argued concrete can still support green design. They highlighted three strategies:
- Adding supplementary materials like fly ash or slag.
- Using carbon capture tech in cement production.
- Designing long-lasting, energy-efficient concrete structures.
They said these tactics can cut carbon emissions and boost building resilience.

Voluntary Standards Boost Healthier Buildings
Speakers urged companies to use voluntary certification programs. They cited LEED and WELL as useful guides. These systems help select low-toxicity materials, improve air flow, and bring in natural light. They also tie healthier spaces to better employee well‑being and lower costs.
Economic Advantages of Healthy Spaces
Panelists stressed the business benefits of healthier buildings. Cleaner, greener workplaces help companies attract top talent. They also meet rising tenant demand for eco-friendly spaces. Real estate managers can charge more for certified, well‑being‑focused buildings. The panel agreed: industry-wide collaboration, innovation, and transparency are essential. These elements will scale healthier building practices and benefit people and planet alike.
Sources
- Google Healthy Materials Program – Workplace Services (with transparency focus)
- International Concrete Sustainability Conference 2013 overview
— For more information visit:
http://www.concretesustainabilityconference.org/sanfrancisco/
Source U.S. Concrete
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