TAG Heuer Becomes Founding Partner and Official Timekeeper of FIA Formula E Championship
TAG Heuer is most noteworthy of being the luxury timepiece manufacturer. For it has recently signed a major global partnership with the FIA Formula E Championship [3]. All most importantly as a founding partner and official timekeeper of the championship.
For TAG Heuer will supply stopwatches, clocks, and a timekeeping team to the series. Moreover, they also will have branding on and off the track [2]. The Formula E Championship is a new FIA championship. One that’s featuring racing cars powered exclusively by electric energy. All which represents the future of the motor industry [3].
Formula E?
The FIA Formula E Championship is a global electric vehicle racing series. A series that debuted in September 2014 [1]. The championship is also a platform for the development of new electric vehicle technologies. Moreover it prioritizes sustainability and innovation [1][3].
In addition, the plan is for a grid of 10 teams and 20 drivers. For the FIA has expressed its delight with the sport’s shared values of clean energy and sustainability [3].
The e.dams-Renault team, created by Alain Prost and Jean-Paul Driot. For it has been one of the most successful teams in the FIA Formula E Championship [1]. The team’s success also helped establish the legitimacy of the series. Moreover and promote the development of electric vehicle technology [1].
TAG Heuer’s partnership with the FIA Formula E
Championship represents the next step for the company’s ongoing commitment to motorsports and draws on both its racing heritage and its commitment to sustainability [3]. The races will be held in the hearts of the world’s leading cities and around their main landmarks [3].
References: [1] Formula E – Partnership [2] TAG HEUER SIGNS MAJOR GLOBAL PARTNERSHIP WITH FIA … [3] TAG Heuer signs major global partnership with FIA …
