DEARBORN, Mich., Sept. 5, 2013 –Ford Motor Company delivered its best August electrified vehicle sales ever with more than 8,292 sales, up 288 percent over the same period a year ago. August marks the 11th consecutive month that Ford has achieved electrified vehicle sales records.
The C-MAX Hybrid was a key driver in helping Ford deliver its best August hybrid sales ever and continuing to establish Ford as a major player in the hybrid market, trailing only Toyota. Ford C-MAX hybrids sales jumped twelve percent in August over the previous month, with 3,032 units sold.
“Our dealers continue to tell us that the C-MAX Hybrid brings new customers to their showrooms, customers who previously hadn’t considered a Ford vehicle,” said C.J. O’Donnell, Ford electrified vehicles group marketing manager. “Customers love the outstanding all-around package that the vehicle provides, all while getting class-leading fuel economy.”
Nearly two-thirds of the sales came from conquest buyers, people who traded in other car brands. Highest on the trade-in list? Toyota Prius and Honda CR-V.
Strong C-MAX Hybrid sales continue to increase Ford’s presence in California, accounting for more than 30 percent of the brand’s hybrid growth in the west.
C-MAX Hybrid and Fusion Hybrid delivered sales records in key hybrid markets in August. Both vehicles recorded their best sales months ever in San Francisco and Seattle. Fusion Hybrid delivered its best sales month ever in Washington, D.C. and second best-selling month in Los Angeles, just two units shy of hitting its previous record. C-MAX Hybrid delivered its best sales month year-to-date in New York, with sales up 35 percent over last month.
Ford’s plug-in hybrids also recorded record sales in August. Fusion Energi and C-MAX Energi delivered their best sales month year-to-date with 600 and 621 units sold, respectively, with nearly 50 percent of units sold in California.