Company CEOs Explore Plastic Pollution Problem First Hand on Expedition for Oceanic Society’s 50thAnniversary
Ross, CA – (March 6, 2019) – To commemorate its historic 50th anniversary in 2019, Oceanic Society and SC Johnson the industry leading manufacturer of household consumer products have announced a partnership. A partnership to build public awareness around Oceanic Society’s conservation goals. It’s therefore through a global engagement campaign centered on five exclusive explorations of key ocean habitats. The campaign, entitled “Five for 50”. It will furthermore bring together influential business leaders, ocean experts, celebrities and social media influencers.
As well as philanthropists, and members of the public to the front lines of ocean conservation. Especially in some of the world’s most importantly kept ocean habitats. Some of them are in Palau, Indonesia, Mexico, Trinidad, and the Galápagos Islands. Therefore each expedition will explore timely ocean conservation issues including plastic pollution, climate change, and fisheries management.
In addition, the expeditions will run through 2019. As well as taking place where participants are face-to-face with some of the world’s most spectacular marine species and habitats. It also is offering hands-on opportunities to take part in ocean conservation. Expeditions destinations include:
- Rock Islands, Palau—completed November 2018
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Baja California, Mexico—March 2019
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Trinidad—May 2019
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Raja Ampat, Indonesia—October 2019
Galápagos Islands—December 2019
As a result, the five expeditions of the Five for 50 campaign are captured and shared through a digital documentary series. A series that explores important marine habitats and critical conservation issues. It sponsored and supported by SC Johnson.
So the Oceanic Society has teamed-up with the award-winning production company Pioneer Studios to produce the films, the first of which released today at https://youtu.be/1NaOq0x5KVQ
Featuring SC Johnson Chairman and CEO, Fisk Johnson, a life-long diver and environmentalist, who joined the first Five for 50 expedition to Palau in November 2018. Also, the film takes viewers on an underwater exploration of Palau. Further, it draws attention to the global problem of ocean plastic pollution.
In conclusion and to view the film:
Over the past five decades, Oceanic Society has inspired ocean conservationists and helped put ocean conservation on the map through innovative programs in research, conservation, and exploration.
Furthermore, SC Johnson’s support to Oceanic Society announced on the heels of other major commitments to cut the company’s plastic footprint in the years ahead. Among those commitments, SC Johnson signed the “New Plastics Economy Global Commitment” led by the Ellen MacArthur Foundation alongside more than 275 companies, governments, NGOs, universities, industry associations, and other organizations worldwide, and recently announced a global partnership intended to advance circular economy initiatives.
Finally and for more information about the Five for 50 campaign, visit http://5×50.oceanicsociety.org
Sources: Oceanic Society www.oceanicsociety.org and SC Johnson www.scjohnson.com
