Marine Plastic Bondi Bag: Protecting Our Oceans

California-made Jendarling a line of sustainable travel bags, today announced its Bondi Bag, benefiting the Surfrider Foundation.

SAN FRANCISCO – May 17, 2011 – The Bondi Bag spreads awareness about plastic pollution’s damage to beaches and marine life. Each sale directly supports the Surfrider Foundation’s mission to protect oceans, waves, and coastlines. Even more, it strengthens their Rise Above Plastics campaign.

Shoppers can choose black or royal blue. The retail price is $15. From every sale, $1 (black) or $2 (blue) goes straight to Surfrider programs. This support helps reduce plastic waste and keep beaches clean.

The Bondi Bag

The Bondi Bag balances strength and purpose. It’s made from rugged 210-denier nylon. A self-locking closure, clear plastic pocket, and the bold slogan “Reduce Plastic Save A Beach” reinforce its message.

To boost impact, each bag includes a co-branded Jendarling–Surfrider hangtag. It also features a reusable postcard that educates users about beach preservation and the harms of plastic debris.

Altogether, the Bondi Bag stands for action, not just awareness.

Bondi Bag in midnight‑blue on a beach with clear ocean backdrop, showing zipper pocket and branded buttons
The Bondi Bag in midnight blue—with clear pocket and sea behind—stands for style, utility, and ocean conservation.

Bondi Bag Highlights:

  1. Reusable, water-resistant, and breathable
  2. A smart alternative to plastic garment bags
  3. 22 x 38 inches in size
  4. Made from rugged 210-denier nylon
  5. Proudly made in the USA

Each bag is a simple yet powerful step toward a cleaner coastline.

Marine Plastic

Plastic is the most common type of marine litter worldwide, and according to the United Nations comprises up to 90% of floating marine debris. Plastic does not biodegrade, rather it breaks down into smaller and smaller pieces, often being mistaken for food by marine animals. The United Nations estimates that 100,000 marine mammals and one million sea birds die every year from ingestion of or entanglement in plastics.

In Summary

The Bondi Bag is more than just a stylish garment bag—it’s a purposeful choice for eco-conscious travelers. Built of rugged, 210-denier nylon and anchored by the powerful reminder to “Reduce Plastic Save A Beach,” it replaces single-use plastic while educating users about the devastating impact of plastic pollution. Each purchase—$15 per bag, available in black or royal blue—channels $1–$2 directly to the Surfrider Foundation’s impactful programs, including the Rise Above Plastics campaign, ensuring your investment goes toward cleaner beaches and healthier oceans.

More than a product, the Bondi Bag is a statement: every time you use it, you’re joining a collective effort to curb plastic waste and protect marine environments. Plus, with its reusable postcard and co-branded hangtag, it prompts ongoing conversation about conservation and sustainable living.

Durable, reusable, and socially responsible, the Bondi Bag is a simple yet powerful step toward a cleaner, plastic-free coastline.

Sources:

Finally, to learn more about the Surfrider Foundation’s Rise Above Plastics program.

The Bondi Bag will be sold at dry cleaners, eco-boutiques and retailers in the US, Canada and Australia, and is also available online.

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