The Green Living Guy
JOHN PAUL DEJORIA INVITES PUBLIC TO JOIN JP SELECTS

ONLINE MARKETPLACE SHOWCASES SOCIALLY CONSCIOUS CONSUMER PRODUCTS

Los Angeles, CA – June 1, 2011. John Paul DeJoria, co-founder of global enterprises such as Paul Mitchell Systems and Patrón Spirits, has announced that JP Selects(www.jpselects.com), an e-commerce platform for socially aware and eco-friendly brands and products, is now offering free membership registration.  

Started by John Paul DeJoria, co-founder of Paul Mitchell Systems and Patrón Spirits, and with the motto ‘the best for you, better for the world,’ the products available at JP Selects are aimed at helping shoppers live a more socially and ecologically responsible lifestyle, from fashion-forward clothing, to unique jewelry, luxe beauty products, artisan-produced foods, and premier home décor.  With brands offering exclusive prices, limited-edition merchandise, and a portion of profits benefiting select causes, JP Selects will be an amazing tool helping savvy shoppers find products they love AND feel great supporting. 

An added eco-bonus, members who sign up before the June 16 launch will be entered to win a three-day spa vacation at the Amangiri Eco-Resort in Southern Utah, among fab other prizes.

With the motto ‘the best for you, better for the world,” JP Selects will offer consumers a variety of the world’s best and most dynamic products that are also socially responsible.  The products available at JP Selects are aimed at helping shoppers live a more socially and ecologically responsible lifestyle.

Curated and vetted by John Paul DeJoria, his wife Eloise, and the JP Selects team, the JP Selects marketplace will offer eco-friendly and sustainable fashion-forward clothing, unique jewelry, luxe beauty products, artisan-produced foods, and premier home décor.

Some brands will also offer merchandise exclusive to the platform and all brands will give a portion of their profits to select causes. JP Selects will introduce one new brand every weekday at a promotional price that lasts 72 hours. After the introductory offer, products will always be available in their branded online store. Each new brand is also represented in a short documentary-style video, which makes the JP Selects marketplace uniquely personal.“I believe success unshared is failure. I want to share my success with good people that sell great products while promoting a sustainable future and good business practices,” explained John Paul DeJoria.  “I’m proud to offer products that are best for the consumer and better for the world.”

JP Selects is the brainchild of John Paul DeJoria and Jonathan Kendrick, the co-founders of ROK Global PLC.

“We’re proud to be a part of this new community, making access and information on eco-aware products more available to consumers,” says The Green Garmento founder Jennie Nigrosh, one of the brands selected for the premier sale along with Nialaya Jewelry, Stewart+Brown, L’uvalla skincare, Calleen Cordero accessories, and Hype Clothing.

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