DiCaprio Burning Eco-Rubber With New Japanese Green Tire Commercials

Source: Ecorazzi and ET List

He’s basically the poster child for the celebrity environmental movement and says he always tries “to practice what (he) preach(es).” Who are we talking about? Leonardo DiCaprio, of course!

DiCaprio still materializes on the big screen every year or so, but in his down time, the guy gets around the green scene like it’s nobody’s business.

Case in point. In the last year alone, he’s backed numerous eco-causes, including the “This Is Our Moment” video campaign, the promotion of Tesla’s zero-emission plug-in electric Roadster and the protection of Ecuador’s Yasuni nature reserve from oil extraction.

Now, the perennial bachelor is into rubber – make that Bridgestone’s squeaky green ECOPIA EX10 tires — and apparently believes enough in their performance and planet-friendly qualities to star in a few Japanese-made commercials touting their benefits.

Bridgestone’s new summer tire is specifically designed to complement Toyota RAV4 EV plug in models and features a narrow tread width/shallow tread depth and tread compound that ensures low rolling resistance as well as “optimized internal construction.”

For your enjoyment and eco-enlightenment, here are a few choice commercial bits in which Leo pimps out these green wheels while a Japanese translation steamrolls over his voice.

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Written by greenlivingguy

The Green Living Guy, Seth Leitman is a green living expert, celebrity and Editor of the McGraw-Hill, TAB Green Guru Guides. Seth is also an Author, Radio Host, Reporter, Writer and a Environmental Consultant on green living. The Green Living Guy writes about green living, green lighting, the green guru guides and more. Seth's books range from: # Build Your Own Electric Vehicle by Bob Brant and Seth Leitman (2nd and 3rd editions) # Build Your Own Plug-in Hybrid Electric Vehicle by Seth Leitman # Build Your Own Electric Motorcycle by Carl Vogel # Green Lighting by Seth Leitman, Brian Clark Howard and Bill Brinsky # Solar Power For Your Home by David Findley # Renewable Energies For Your Home by Russel Gehrke # Do-it-Yourself Home Energy Audits by David Findley # Build Your Own Small Wind Power System by Brian Clark Howard and Kevin Shea # and more green living books to follow.