San Diego, CA (January 30, 2012) – Today, Envirosax unveils its new Surfrider Foundation limited edition collection of gorgeous water-inspired reusable bags featuring artwork from the Foundation’s friends Ned Evans, Robb Havassy and Melinda Morey.
According to a study conducted by the United Nations, an estimated 100,000 marine mammals and up to one million sea birds die every year after ingesting or being tangled in plastic marine litter. With this new collection, Envirosax and Surfrider Foundation hope to raise awareness about the issue of single-use plastics in our marine environments.
“Our oceans, lakes and waterways are beautiful elements of nature we want our children and grandchildren to enjoy,” said Envirosax CEO Belinda Coker. “We hope to inspire everyone to reuse. One tiny change is like a drop of water into a pond – it has the power of creating a big ripple effect. We hope that all of the small changes people make by using our bags will make a huge impact in order to preserve and protect our environment.”
“The Surfrider Foundation is thrilled to work with Envirosax to bring more attention to the harms single-use plastics have on marine life,” said Steve Blank, Surfrider Foundation’s Director of Development. “The bags are fun, stylish and will turn heads with amazing art from our supporters Ned Evans, Robb Havassy and Melinda Morey.”
The limited edition Surfrider Foundation range has all of the features for which Envirosax are renowned:
• Lightweight yet strong, weighs only 1.4oz
• Water resistant
• Convenient – easy to carry in a pocket or handbag (rolls to 4 inches)
• Carries the equivalent of two single-use shopping bags (carries up to 44 lbs)
• Versatile – Feel good about looking stylish while helping the environment
Envirosax will donate 50 cents from every bag sold to the Surfrider Foundation to support its Rise Above Plastics campaign, which aims to reduce single-use plastics in the marine environment through education and advocacy. To purchase the bags, please visit www.swell.com or www.envirosax.com.
About Surfrider Foundation
The Surfrider Foundation is a non-profit grassroots organization dedicated to the protection and enjoyment of our world’s oceans, waves and beaches through a powerful activist network. Founded in 1984 by a handful of visionary surfers in Malibu, California, the Surfrider Foundation now maintains over 250,000 supporters, activists and members worldwide. For more information on the Surfrider Foundation, visit www.surfrider.org.
Envirosax, the original designer reusable bag, is proud to help protect the environment for tomorrow’s generation by providing eco-friendly alternatives to single-use plastic items. Each bag potentially replaces the use of 6,000 bags during its lifetime. Our products undergo rigorous testing to ensure they are of the highest quality & not only safe for the planet but also safe for consumer use. www.envirosax.com.
About the Friends of Surfrider Artists
For more info on the Surfrider artists, please visit http://www.envirosax.com/surfriderusa.
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