REwards Revolution: North American Power Ties Green Energy to Consumer Savings
North American Power unleashes an innovative approach to renewable energy adoption. Their Renewable Energy REwards™ program now connects green choices with immediate financial benefits. Moreover, this groundbreaking initiative transforms how consumers view sustainable energy options.
Shopping Green, Saving Green
The REwards™ program delivers access to an extensive nationwide network of over 300,000 discounts. Additionally, customers enjoy savings across diverse categories including dining, entertainment, shopping, and home services. Most importantly, these benefits come at no extra charge to their 100%greenelectric™, 100%cleangas and American Wind® customers.
“With its unequaled network of offers, Renewable Energy REwards™ can help our customers go green and save green,” explains North American Power founder and CEO Kerry Breitbart. “We know that there are millions of consumers who want to make greener choices. We’ve introduced environmental benefits that have mass appeal and make choosing renewable energy financially attractive.”
Mobile Technology Powers Savings
The program’s mobile app revolutionizes how customers access these benefits. Furthermore, it features over 125,000 “show-and-save” deals redeemable repeatedly in-store without requiring printed coupons. The app also includes a savings calculator and built-in GPS deal locator to find nearby participating merchants.
This technology-first approach removes traditional barriers to discount usage. Consequently, customers can easily identify savings opportunities wherever they go. The immediate access transforms theoretical benefits into tangible daily savings.
National Reach, Local Impact
Households across all 50 states can take advantage of American Wind® and the REwards™ program while supporting domestic wind energy production. Meanwhile, in energy choice markets served by North American Power (currently 11 states), customers selecting either 100%greenelectric™ or 100%cleangas options offset all their energy use.
These offsets happen through direct investment in renewable energy infrastructure and carbon offsets. This approach creates a nationwide network of energy consumers actively supporting green infrastructure development. The program effectively transforms everyday purchases into climate action.
Psychology of Green Savings
North American Power strategically addresses a common consumer hesitation around renewable energy: perceived financial disadvantage. By linking immediate savings to green energy choices, they’ve created a powerful psychological incentive. Therefore, customers no longer feel they must choose between environmental values and financial wellbeing.
This innovative model could potentially reshape how energy providers approach sustainable offerings. Rather than positioning green energy as a premium option, the REwards™ program presents it as a gateway to savings. The approach effectively aligns personal financial interests with broader environmental benefits.
Market Expansion Potential
The REwards™ program demonstrates remarkable market potential. Since many consumers already actively seek both deals and sustainable options, this program efficiently combines these desires. Furthermore, as retail energy competition increases across more states, such value-added programs likely become crucial differentiators.
North American Power currently operates in Connecticut, Georgia, Illinois, Maine, Maryland, New Hampshire, New Jersey, New York, Ohio, Pennsylvania and Rhode Island. However, the American Wind® option provides nationwide access to the REwards™ benefits. This strategic positioning enables broader market penetration even in areas without retail energy choice.
Consumer-Driven Climate Action
This innovative program represents a shift toward consumer-driven climate solutions. By making renewable energy financially rewarding, North American Power empowers everyday purchasing decisions to support sustainable infrastructure. Consequently, climate action becomes integrated into regular shopping habits rather than existing as a separate consideration.
The REwards™ program effectively demonstrates how creative business models can align consumer preferences with environmental needs. As a result, making sustainable choices becomes both emotionally and financially satisfying. This powerful combination could accelerate renewable energy adoption across diverse consumer segments.
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