Let’s hear it for Adrian Grenier. For at Ford Motor Company’s Go Further event it brought me together some big names in sustainability and also entertainment. The Green Living Guy had the opportunity to connect with actor Adrian Grenier, film producer Peter Glatzer, and environmental activist Tim Sexton at this forward-thinking gathering.
Adrian Grenier
Adrian Grenier, known for his role in “Entourage,” co-founded SHFT.com with Peter Glatzer. This award-winning multimedia platform has partnered with Ford to inspire eco-conscious decisions through various creative mediums. Their collaboration aims to accelerate the development of fuel-efficient and alternative-fuel vehicles while empowering consumers to make greener choices.

Tim Sexton, a powerhouse in organizing large-scale benefit events like LiveAid and LiveEarth, also participated in the forum. His presence added significant weight to the discussions on sustainability and environmental action.
This event showcased Ford’s commitment to sustainability, as explained by John Viera, Ford’s director of Sustainability. The company’s goal is to provide resources and vehicles that enable people to live more sustainable lives, aligning perfectly with SHFT.com’s creative approach to promoting eco-friendly lifestyles.
The Green Living Guy’s participation in this event highlights the growing intersection of entertainment, technology, and sustainability in driving positive environmental change. It’s an exciting glimpse into how major corporations like Ford are partnering with influential figures to push the green agenda forward.
Tim Sexton
So the automotive leader and green lifestyle website are joining forces. All to inspire people to make smarter environmental decisions. That’s through film, design, art, transportation and culture.

In addition and as part of Ford’s mission to accelerate the development of more fuel-efficient and alternative-fuel vehicles. So Ford is teaming up with SHFT.com.
Consequently to put the power in the hands of millions of Americans. All who are interested in being more eco-conscious and saving money. Part of that was providing forums to bloggers with Ford when we were in Detroit circa August 2012.
“Our goal is to provide the vehicles and resources to help people live more sustainable lives,” said John Viera, director of Sustainability, Ford Motor Company. “We are working with organizations such as SHFT because they share a similar philosophy – looking at the small and large actions that can make a real difference in a creative and authentic way, which is part of Ford’s commitment to allow people to choose which fuel-efficient and green solution works best for them.”




