New York, NY (April 12, 2019)—In partnership with Save the Elephants, Instagram famed brand, Ivory Ella has created a limited edition t-shirt to honor the life of Cleopatra, an elephant who passed suddenly Wednesdayafternoon at the age of 54. As a resident of the Buffalo Springs National Reserve located in Northern Kenya, Cleopatra was matriarch of the ‘Royals’ family of elephants and leaves behind a family of seven including her nine-month old calf and sister, Anastasia.
“Cleopatra inspired us to see the world up close, with compassion, empathy, and strength. She made all of us feel a little bit more connected to this planet and will continue to serve as a reminder that as inhabitants of this Earth, we are all in this together,” Says Ivory Ella Designer Lauren Hoover after having met Cleopatra in her natural habitat
The t-shirt will be available for purchase on ivoryella.com starting today, and 100% of the proceeds will be donated to Save The Elephants for the first seven days.
Save the Elephants has posted the story on their Instagram, which can be viewed HERE
Link to t-shirt: https://www.ivoryella.com/products/ella-fit-soft-white-mothers-day-tee
About Ivory Ella
Ivory Ella was founded in 2015 by a group of friends with an entrepreneurial spirit. They decided to pool their design expertise and social media know-how to save the elephants. Its mission is to create “good clothes for a good cause.” Moreover, to inspire the next generation to help eliminate the elephant crisis. To date, Ivory Ella has raised over $1.6 million for Save The Elephants and other charitable organizations by donating 10% of their net profits annually to elephant conservation, health, childhood education, social services and veteran-related charitable organizations. Celebrity fans include Cara Santana, Selma Blair and Lucy Hale!