New York, NY (April 12, 2019)—In partnership with Save the Elephants, Instagram famed brand, Ivory Ella has created a limited edition t-shirt to honor the life of Cleopatra, an elephant who passed suddenly Wednesdayafternoon at the age of 54. As a resident of the Buffalo Springs National Reserve located in Northern Kenya, Cleopatra was matriarch of the ‘Royals’ family of elephants and leaves behind a family of seven including her nine-month old calf and sister, Anastasia. 

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“Cleopatra inspired us to see the world up close, with compassion, empathy and strength. She made all of us feel a little bit more connected to this planet and will continue to serve as a reminder that as inhabitants of this Earth, we are all in this together,” Says Ivory Ella Designer, Lauren Hoover after having met Cleopatra in her natural habitat 

The t-shirt will be available for purchase on starting today and 100% of proceeds will be donated to Save The Elephants for the first seven days.

Save the Elephants has posted the story on their Instagram, which can be viewed HERE

Link to t-shirt:

About Ivory Ella

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Ivory Ella was founded in 2015 by a group of friends with an entrepreneurial spirit who decided to pool their design expertise and social media know-how to save the elephants. Their mission is to create “good clothes for a good cause” and to inspire the next generation to help eliminate the elephant crisis. To date, Ivory Ella has raised over $1.6 million for Save The Elephants and other charitable organizations by donating 10% of their net profits annually to elephant conservation, health, childhood education, social services and veteran-related charitable organizations. Celebrity fans include Cara Santana, Selma Blair and Lucy Hale!