Kia All-Electric EV6
Kia America’s return to the Super Bowl will feature the all-new, all-electric Kia EV6. Arriving in showrooms in early 2022, EV6 is the first model that will launch under Kia’s Plan S strategy. It puts electrification at the forefront of the company’s future. Moreover, Kia’s first electric vehicle also marks the first time a Korean vehicle manufacturer owns a carbon footprint certification. That’s in addition to a ‘Carbon Measured’ label from the Carbon Trust, the global climate change and sustainability consultancy.
In addition, as part of Kia’s Accelerate The Good Program, Kia announces a partnership. The partnership is with pet adoption charity, Petfinder Foundation. Furthermore, the goal is to provide “Kia Pet Adoption Grants” to help shelter animals find their forever homes. Kia will release additional details closer to the game.
“Kia’s 13th Super Bowl advertisement is the centerpiece of a comprehensive marketing campaign which will include digital, social, out-of-home and a very special new CSR program in partnership with The Petfinder Foundation,” said Russell Wager, vice president, marketing, Kia America.
Kia America – about us
Headquartered in Irvine, California, Kia America continues to top automotive quality surveys and is recognized as one of the 100 Best Global Brands. Moreover, Kia serves as the “Official Automotive Partner” of the NBA and offers a complete range of vehicles sold through a network of nearly 750 dealers in the U.S., including several cars and SUVs proudly assembled in America.